Here are 5 good reasons why you should start talking to your online visitors.

1 - They may be 1 step away from buying but can't find the details or information they need to validate their choice.
As detailled as your product pages might be, visitors are sometimes concerned with points which you may not have thought about. It can be questions about the product itself or about the buying process, such as shipping, payment methods or return policy. A quick answer by chat makes those concerns go away.

2 - They would be more confident in their choice with an expert's opinion.
The higher the price or a product, the more confident you want to be in your choice. Having a specialist telling you what the best value for your needs is makes your choice easier.

3 - Delays during the buying process kills impulse purchase.
It is of course important to answer your prospects' questions, but it is as much important to provide a quick answer. While they may be ready to buy when they have a question, how many of them are still considering the same purchase when they get an answer one hour later or one day later? Not so many. A live chat session lets you retain those prospects on your website and increase your conversion rate.

4 - You can get crucial feedback about their experience on your website.
You observe that some of your pages don't convert prospects as much as you expected but can't find the reason why. It can be a great insight to talk with the visitors of this page. Even if you can't manage to have them go to the end of the buying process, you can find the sticking points and bottlenecks of the process.

5 - You give your website a human touch and increase the trust visitors can have when coming to your website. Knowing that they can contact you directly and anytime is very reassuring for your visitors. As much as a good return policy, it is a major point for you to build customer loyalty.

Again, all visitors may not want to be in contact with you when browsing your website. You have to target the right persons at the right moment, and that's why we made Butterflive!