Detect qualified leads on your website
Among your web audience, only a part of it is likely to buy the
products on your website. How to identify these leads and make sure
they go to the end of their buying process?
Our innovative lead tracking solution does it for you, automatically and in real-time. By studying the clickstream analysis of each visitor, Butterflive performs a behavior segmentation of your web audience.
It becomes simple to sort out the qualified leads you have to work on, either for lead acquisition or for live help purposes.
Our innovative lead tracking solution does it for you, automatically and in real-time. By studying the clickstream analysis of each visitor, Butterflive performs a behavior segmentation of your web audience.
It becomes simple to sort out the qualified leads you have to work on, either for lead acquisition or for live help purposes.
What to do with my qualified leads?Lead acquistion or direct sellingButterflive's lead tracking tool lets you either engage your prospects by live chat or lets your visitors contact you by showing a sliding form on their screens.You can use Butterflive for both lead acquisition or live help and conclude sales directly. Quality over quantity, target the most engaged prospects first! |
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How can I manage all the leads on my website?Automated TrackingWhile you see your visitors and their associated lead tracking score in real time, you may not have the time nor the will to parse all the list to manually find prospects. No worries, Butterflive has an automated tracking system which does it for you.On your side, it triggers a notification on your desktop, with the link towards the prospect's form, so that you can quickly get the context. You can then choose to engage your prospect into a live chat session. On the visitors' side, if you don't want to engage them but let them come to you, Butterflive displays a contact frame containing either a live chat contact feature, or a form for email contact or web callback. |
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How's the lead tracking system working?
Lead Scoring System
It takes into account behavior parameters from each visitor, like how much time they spent on the current page or whether they have the focus on your website (i.e. is your website on the foreground, or is it hidden behind another application?). All this data is processed and balanced into a lead tracking score which you can see in the desktop app.Add your critical pages to the lead tracking score
Pro version only
Some of your website's pages are more important than others, like maybe the product you want to put upfront this month, or the form to collect users' information before the checkout. You can put a heavier weight for these pages into the lead tracking score administration and see the visitors for these pages coming in the foreground!Define conversion funnel and hook outgoing prospects
Pro version only
Prospects are entering your conversion funnel but, for some reason, don't go to the end of the buying process? These prospects are most important for your business and you may want to contact them to help them if they need some additional details, or you may want to know what made them change their mind. As with critical web pages, define conversion funnels in Butterflive and get notified when prospect go out of the tracks!
Lead Tracking ScoreTo make it easy for you, all qualified leads are assigned a lead tracking score ranging from 0 to 100%, 0 meaning low visitor engagement, 100% meaning the visitor has a high probability to buy.Quality over quantity, target the most engaged prospects first! |
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